Coastal Cowgirl Outfit Ideas

The coastal cowgirl aesthetic is riding high on TikTok right now, and unlike most trends that come and go faster than a summer fling, we believe this one’s here to stay. It’s a versatile mix of laid-back cool and rugged charm that works for many occasions, making it a style that’s easy to flaunt for most. If this sounds interesting, stick around—we’re taking a deep dive into the coastal cowgirl look, sharing some head-turning outfit ideas, and giving away our best tips on pulling off this trend!

What Is the Coastal Cowgirl Aesthetic?

Coastal cowgirl outfits are a modern twist on the classic cowgirl and coastal chic styles. This aesthetic combines breezy, carefree coastal clothing with the rugged elements of Western wear, such as cowgirl boots and denim. It also draws some inspiration from the coastal grandma look that’s dominated by cozy knits. You can think of the coastal cowgirl look as the youthful, grittier, summer-leaning counterpart that focuses on light fabrics, warm colors, and Western accessories, like vegan leather crossbody bags. It’s fresh, approachable, and endlessly versatile!

Casual Coastal Cowgirl

If there’s one thing the coastal cowgirl trend does well, it’s blending comfort and style. Casual coastal cowgirl outfits are all about effortless chic. Think relaxed-fit jeans paired with a crisp shirt in natural white. Top it off with a cowgirl hat, cowgirl boots, and some understated accessories like a simple leather belt or delicate jewelry to add just the right amount of Western flair. A cream-colored vegan shoulder bag with a relaxed hobo silhouette is the final piece for tying this coastal cowgirl aesthetic together. The result is a look that’s as comfortable as it is stylish, perfect for anything from a day out in town to a sunset stroll along the beach.

Sun-Kissed Chic

If your idea of a perfect day involves soaking up the sun with a cool breeze in your hair, this coastal cowgirl outfit is for you. Start with a breezy dress in a fresh color like flowy, linen fabric that moves with you, then add a straw cowgirl hat, a big-buckle Western belt, and some woven sandals. Complete this coastal cowgirl look with a crossbody bag in neutral colors like soft beige, natural white, or cream. 

This outfit is all about embracing those golden rays while staying effortlessly stylish. And with a well-chosen luxury purse from Urban Expressions, you’ll have just the right amount of space for your phone, keys, and sunscreen—because even cowgirls need to protect their skin!

Denim Dream

Denim is a staple of Western wear, and it’s just as important in coastal cowgirl outfits. Slip into a denim dress for a look that’s equal parts rugged and refined, then add a pair of statement-making cowgirl boots—and a bolo tie if you’re bold enough—for that authentic Western touch. You’re all set to turn heads wherever you go. 

Don’t forget to add a nice top-handle purse to complete this coastal cowgirl aesthetic! Opt for a woven purse to add texture and warmth to the outfit, creating a balanced look that you can wear anywhere from music festivals to dinners out.

Beachy Boho

For those who lean towards the boho aspects of coastal fashion, nothing beats this laid-back coastal cowgirl outfit. Start with a white dress, something flowy that you’d wear to catch the ocean breeze during your spring break. Elevate it with layered bohemian necklaces, a pair of well-worn cowgirl boots, and perhaps a fringe jacket for added Western charm. For the finishing touch, throw on a woven straw vegan tote bag and head out with confidence. Don’t forget to pop in your earbuds and listen to Spotify’s Coastal Cowgirl playlist (yes, it exists) to set the mood!

With these outfit ideas, you’re all set to ride the coastal cowgirl wave in style. Start putting together your looks with day-to-night fashion purses and vegan accessories to match from Urban Expressions—free US shipping and afterpay available on all orders! Shop now!